We're a data business obsessed with extracting value from every spoken word on TV
Our mission is to create value for Brands and Broadcasters through advanced and effective contextual TV data.
The 7th Minute Story
The 7M Discovery platform was born out of the frustration felt by marketers inability to access, analyse and action TV video-level data in the same way they can for other channels.
At 7th Minute we believe that TV data's untapped value should be accessible to all. So we have developed our SaaS offering to allow brands big and small to easily search, analyse and uncover the full context behind every spoken word on TV.
Today, our technology enables Agencies, Brands and Broadcasters to go deeper into content to gain real clarity of its value, then action these insights.
We're a fast-growing business on a mission to improve relevancy in advertising by making advanced data sets available to all, and we're excited about the opportunities that lie ahead.
Our team is made up of driven, ambitious, and talented individuals, and we welcome like-minded people who wish to become part of our success story.
Ed French
Ed has over 15 years of commercial experience executing business transformation & growth strategies in small to large enterprises.
TV Obsession: "I'll literally watch anything... so long as it has four wheels."
Sydney Vieira
Sydney has 10 years experience in working with customers. From global agencies to sole traders, she's focused on delivering the best results for all.
TV Obsession: "Grey's Anatomy, it's past its prime, but I'm hooked."
John Byrne
John has a background in digital advertising before he moved into the world of data and product. He's from Ireland, has lived in Toronto and now London.
TV Obsession: "The Tudors Season 3. I may be biased as I briefly shared the screen with Henry Cavill as Bodyguard #7. Which means I was technically Superman's bodyguard."
Alakbar Akbarov
Alakbar has over 20 years of accounting experience in SME and big companies.
TV Obsession: "I love crime dramas, especially British classics like Line of Duty and Silent Witness, or Nordic noir."
Our Culture & Values
We’re a small but dedicated team who are passionate about TV, data, and bringing value to our clients. Our values are shown by what we do, how we do it and how we work together.
Ownership - We trust each other to do our best work and deliver the promised results. Each team member is empowered to own their responsibilities, and we keep each other accountable through clear goals and regular check-ins.
Collaboration - We believe in going further, together, and collaboration is at the core of how we achieve this.We listen to each other and leverage our different strengths to build a better business.
Focus - We’re aligned on our mission and use it to guide everything that we do. As a product led business we’re committed to moving the business forward through consistent improvements and innovations.
Join our growing team
Get TV insights in less than 60 seconds
Access show-level contextual data for programming across the top UK channels and find when relevant mentions are happening on TV.
